1. Home
  2. Salesforce
  3. Pardot Specialist
  4. Pardot-Specialist
  5. Salesforce Certified Pardot Specialist (WI24) Questions and Answers

Pass the Salesforce Pardot Specialist Pardot-Specialist Questions and answers with CertsForce

 Salesforce Exams      Go to Exam Detail      Get Premium Access
Viewing page 7 out of 8 pages
Viewing questions 61-70 out of questions
Questions # 61:

LenoxSoft would like to implement a re-engagement program for prospects who are no longer active on their website.

How should a Pardot marketer design an engagement program focused on providing exclusive offers and content to re-engage prospects?

Choose one answer

Options:
A.

Create an automation rule that adds prospects to a list with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Add the list as the recipient list to an engagement program that leads re-engaged prospects to a promotional offer.

B.

Create a dynamic list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Add the list as the recipient list to an engagement program that leads re-engaged prospects to a promotional offer.

C.

Create a segmentation list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Schedule a list email that includes a promotional offer to autosend every Friday going forward to re-engage prospects.

D.

Create a dynamic list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Schedule a list email that includes a promotional offer to autosend every Friday going forward to re-engage prospects

Expert Solution
Questions # 62:

The VP of Marketing wants to see all automation rules and engagement studio programs that a prospect has been a member of. Where should the VP of Marketing look to find this information?

Options:
A.

Automation settings

B.

Scoring rules

C.

Prospect's Audits tab

D.

Lifecycle report

Expert Solution
Questions # 63:

What should you do when multiple users are editing an email template at the same time?

Options:
A.

Multiple users cannot edit the same email template at the same time

B.

Always click Save and Exit or Save Draft and Exit to commit your changes and close your session before ' someone else edits it

C.

Update the same draft at the same time since the system will recognize updates made by both users

D.

Create two different drafts and merge them through the Email flow process to bring updates from both drafts into one

Expert Solution
Questions # 64:

Completion Actions are retroactive.

Options:
A.

True

B.

False

Expert Solution
Questions # 65:

LenoxSoft conducted a database clean-up project and mass updated their prospects. A few of their prospects were updated incorrectly and they need to investigate what happened.

What three data points can be found in the prospect's Audits tab to help determine what updates were made?

Choose 3 answers

Options:
A.

The Lifecycle Report filtered by timeframe

B.

The prospect fields that were updated

C.

The amount of time the prospect spent viewing the website

D.

The lists that that prospect was added to or removed from

E.

The data and time when a prospect was assigned

Expert Solution
Questions # 66:

Form or Form Handler? I want to use progressive profiling to personalize my form.

Options:
A.

Form Handler

B.

Form

Expert Solution
Questions # 67:

What would make the Salesforce connector become unverified?

Options:
A.

The Salesforce account has reached the limit of the number of lead or contact records that could be created

B.

The Pardot account has reached the limit of the number of prospect records that could be created

C.

The connector user's Pardot password was changed

D.

The connector user's Salesforce password was changed

Expert Solution
Questions # 68:

In an engagement studio program, business hours are enabled for Monday-Friday from 10am-4pm. A prospect enters a Send Ema step at 4:30pm on Friday.

When would the program send the email to the prospect?

Options:
A.

The email will send immediately.

B.

The email will not send.

C.

The email will send on Saturday at 10am.

D.

The email will send on Monday at 10am.

Expert Solution
Questions # 69:

What information can you access on the Prospect List?

Options:
A.

Prospect's Name

B.

Prospect's Email Address

C.

Prospect's Title

D.

Prospect's Company

E.

Prospect's Grade

F.

Prospect's Score

G.

Date of when prospect converted from a visitor

Expert Solution
Questions # 70:

Viewing your pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited your pricing page. What automation tool would best achieve this?

Options:
A.

Create a special campaign to track pricing pageviews

B.

Create a Page Action set to Tag prospects as having viewed it and add them to a list

C.

Create a Form with a Completion Action to send a pricing sheet

D.

Create a Dynamic List based on page view to segment automatically

Expert Solution
Viewing page 7 out of 8 pages
Viewing questions 61-70 out of questions