Pass the Salesforce Pardot Specialist Pardot-Specialist Questions and answers with CertsForce

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Viewing questions 51-60 out of questions
Questions # 51:

Which two actions can be taken once a Salesforce Opportunity syncs to Pardot? Choose 2 answers

Options:

A.

Manually editing the Opportunity In Pardot


B.

Referencing the Opportunity in automation rules


C.

Viewing the Opportunity in Opportunity Reports


D.

Manually deleting the Opportunity in Pardot


Expert Solution
Questions # 52:

What happens to wait when a user paused an engagement studio and the prospect still has time remaining on the wait period.

Options:

A.

The wait time is paused and the prospect will finish the remaining wait time when the program resumes and process to next step.


B.

The wait time continues to process and the prospect will immediately process to next step once the remaining wait time is fulfilled.


C.

The wait time is paused and the prospect will immediately process to next step when program resumes.


D.

The wait time continues to process and the prospect will immediately process to next step when program resumes.


Expert Solution
Questions # 53:

Identify the differences between default and custom roles.

Options:

A.

Default roles are included with Pardot


B.

Custom roles can be edited


C.

Default roles can be edited


D.

Default roles can be deleted


E.

Custom Roles can be created from scratch


F.

Custom roles can be created from a default role


G.

Default roles are included with Pardot


Expert Solution
Questions # 54:

Does an automation rule ever match a prospect more than once?

Options:

A.

Yes, automation rules run every time.


B.

No, an automation rule will only affect a prospect one timeAn automation rule can match a prospect more than once if you enable Repeat Rule. Otherwise, an automation rule will only affect a prospect one time.


Expert Solution
Questions # 55:

A user creates and resumes a new automation rule.

Which two statements are true about that rule?

Choose 2 answers

Options:

A.

The rule will run once and must be re-run for prospects to match again.


B.

The rule will continuously look for prospects who match the criteria.


C.

The rule will evaluate their entire prospect database for matches.


D.

The rule will unmatch prospects that no longer match the criteria.


Expert Solution
Questions # 56:

Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales. What advice do you offer?

Options:

A.

Only pass on leads that are very active on your site no matter the company profile.


B.

Implement a blended lead scoring and grading system.


C.

Automatically assign all leads to sales reps in a round-robin system.


D.

Add more landing pages and forms to your site to increase the number of conversion opportunities.


Expert Solution
Questions # 57:

Which two considerations must be made when creating a repeating automation rule?

Choose 2 answers

Options:

A.

Setting how many prospects are allowed to match the repeating automation rule


B.

Setting a date for when prospects can no longer match the repeating automation rule


C.

Setting how many days must pass before a prospect can match the repeating automation rule


D.

Setting the number of times a prospect can match the repeating automation rule


Expert Solution
Questions # 58:

Which two considerations should be kept in mind when using completion actions for list emails? Choose 2 answers

Options:

A.

Completion actions based on email link clicks only execute once per prospect.


B.

Completion actions based on link clicks do not trigger on unsubscribe links or email preference page clicks.


C.

Completion actions based on email opens will retroactively apply if added after the email send.


D.

Completion actions based on image file downloads only execute once per day.


Expert Solution
Questions # 59:

A marketing manager sent an email template last week to their "Hot Prospects" list, which is populated dynamically based on the prospects' scores. They want to send the same email template again this week to the same list, but make sure that the prospects that received it last week do not get it again.

How should they accomplish this?

Options:

A.

Create a new dynamic list using the criteria "Prospect email template", the template name, and "was not received" and then use it as therecipient list when sending the email template.


B.

Send the email template to the "Hot Prospects" list, but select the "deduplicate" option to remove recipients that already received the email last week.


C.

Create a new list of the prospects that received the email last week and then use it as a suppression list when sending the email template to the "Hot Prospects" list.


D.

Send the email template to the "Hot Prospects" list like last time; the prospects that received it before will be automatically suppressed from receiving the same email template.


Expert Solution
Questions # 60:

What does Pardot sync first with Salesforce?

Options:

A.

Contacts


B.

Leads


Expert Solution
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Viewing questions 51-60 out of questions