The brand team has spotted some customers sharing their personalized Cloud Kicks footwear on social networks. The strategy designer wants to invite these customers to a co-creation workshop for a new loyalty program being developed. What is a direct outcome of co-creating with customers?
A strategy designer is facilitating a cross-functional critique on a concept for their company ' s new loyalty program. What should the designer do to ensure all voices are heard, regardless of position?
The strategy designer at Cloud Kicks is using a How Might We statement to frame their design challenge. What should they do to test their statement to ensure it successfully guides their design process?
Cloud Kicks (CK) has just added sustainability as a corporate value. CK has assigned a strategy designer to partner with the manufacturing team to look for opportunities to improve on its sustainability goals. What should the designer do to build and rationalize a case with this new team?
A strategy designer is pitching a vision presentation to their customer ' s lead to get final approval for a new project. The lead is not comfortable or familiar with design thinking and has been distrustful of the process so far. Investing in this new initiative will put their reputation on the line. Which strategy should the designer employ to communicate the vision?
Cloud Kicks (CK) wants to prototype and test the value proposition for a potential new business venture. When gathering customer feedback on the prototype, which question should CK seek answers to when determining if the business model is viable?
Cloud Kicks wants to improve its business model to be closer to its customers and provide quantifiable improvements to business efficiency. Which framework should be used to drive the success of the new business model?
A strategy designer at Cloud Kicks leads a development team whose stakeholders are notorious for misunderstanding and undervaluing research-driven UX design. Which approach should the designer propose to increase the desire for research-driven decisions?
A strategy designer leads a new UX project and needs to align with stakeholders who have varying degrees of interest and influence on the project. The designer wants to understand each stakeholder ' s potential negative and positive impacts on the project. Which tactic should be used?
The brand team has spotted some customers sharing their personalized Cloud Kicks footwear on social networks. The strategy designer wants to invite these customers to a co-creation workshop for a new loyalty program being developed. What is a direct outcome of co-creating with customers?