Pass the Salesforce Accredited Professional Salesforce-Media-Cloud Questions and answers with CertsForce

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Questions # 1:

Which three Marketing Cloud Intelligence integration methods can a Consultant use to ingest and integrate all available channels as well as first and third party data sources, to create a cross-channel optimization platform?

Choose 3 answers

Options:

A.

API Connectors


B.

Data Raptor


C.

TotalConnect


D.

Marketing Cloud Intelligence Data Lake Stream


E.

Data Mapping Visualizer


Expert Solution
Questions # 2:

A home store wants to advertise their products on a particular TV channel owned by a publishing company.

Which channel should this media plan include?

Options:

A.

Digital


B.

Print


C.

Out Of Home (OOH)


D.

Linear


Expert Solution
Questions # 3:

Which Industries CPQ API method needs to be called from the integration procedure that returns the pricing information from the out-of-the-box pricing plan?

Options:

A.

createCart


B.

postCartsItems


C.

putCartsItems


D.

priceCart


Expert Solution
Questions # 4:

A Media Cloud customer is already running Advertising Sales Management (ASM) on an org and wants to upgrade from an older release to a newer release.

What should a Consultant do before migration?

Options:

A.

Take a backup of any newer ASM components


B.

Customize or modify the newer ASM components


C.

Take a backup of any customized or modified older ASM components


D.

Activate Custom Lightning Web Components and FlexCards


Expert Solution
Questions # 5:

A publisher is working with Agents, which is Home's agency, to advertise Home's products.

How should a Consultant create and relate these records in Advertising Sales Management (ASM)?

Options:

A.

Create a Home Account and create an Agents Account with a Brand Record Type.


B.

Create Home and Agents as Accounts without specific Record Types.


C.

Create a Home Account and create an Agents Account with an Agency Record Type.


D.

Create a Home Account and Agents as a Contact on the Home Account.


Expert Solution
Questions # 6:

A publisher wants to create a media plan that includes linear ads for a specific TV program.

Which object should a Consultant use to define this TV program in Media Cloud?

Options:

A.

Ad Space Specification


B.

Media Plan Placement


C.

Media Channel


D.

Ad Creative


Expert Solution
Questions # 7:

During a Google Ad Manager (GAM) order orchestration, which two steps does a Media Planner need to complete manually in the GAM Server?

Choose 2 answers

Options:

A.

Check if creatives are loaded in GAM.


B.

Create order in GAM.


C.

Associate the creatives to a line item in GAM.


D.

Check availability of inventory in GAM.


Expert Solution
Questions # 8:

A customer has a requirement to allow the Operations team to edit Quote records in order to perform ‘Create and Submit Order’ action only when the corresponding opportunity has reached a specific status called ‘Closed Won'. Sales users will remain as the record owners of Quotes and Orders for reporting purposes. The organization wide default setting for Quote and Order object is private.

How should a Consultant solve this requirement with minimal customization?

Options:

A.

Configure role hierarchy, such that the Operations team is higher than the Sales users in the same hierarchy group.


B.

Sales users will use manual sharing in order to share order records once Opportunity status is 'Closed Won’.


C.

Configure a criteria-based sharing rule to share order records once Opportunity status is ‘Closed Won’.


D.

Share order records programmatically using Apex whenever Opportunity status is ‘Closed Won’.


Expert Solution
Questions # 9:

A company has purchased the Media Cloud solution. The IT Manager in charge of the deployment wants to understand which tools in Media Cloud can be used to map the legacy system data model to the Media Cloud data model?

Which two tools should the Consultant mention to the IT Manager in this case?

Choose 2 answers

Options:

A.

IDX Workbench


B.

IDX Build Tool


C.

Schema Builder


D.

Setup / Object Manager


Expert Solution
Questions # 10:

A Consultant needs to see the performance trend of the ad inventory sold in June of the last five years and use this information as input for campaigns next June.

Which two optional add-on Salesforce reporting components can be coupled with Media Cloud Advertising Sales Management (ASM) to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?

Choose 2 answers

Options:

A.

Tableau


B.

Ad Manager


C.

Marketing Cloud Intelligence


D.

CRM Analytics


Expert Solution
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