According to the PMBOK® Guide, quality management is the process of ensuring that the project meets the needs and expectations of the stakeholders1. Quality management involves planning, managing, and controlling quality activities throughout the project life cycle1. A predictive approach to quality management is based on the assumption that the project requirements and scope are well-defined and stable, and that the quality standards and criteria are established upfront1. A predictive approach relies on sequential phases, such as initiation, planning, execution, monitoring and controlling, and closing, and evaluates the quality of the products at the end of each phase1. However, a predictive approach may not be suitable for projects that face high uncertainty, complexity, or change, as it may result in rework, delays, or customer dissatisfaction12.

A hybrid approach to quality management is a combination of predictive and adaptive methods, such as agile, that allows the project manager to tailor the quality practices to the specific needs and characteristics of the project23. A hybrid approach enables the project manager to balance the trade-offs between predictability and flexibility, and to deliver value to the customer in an iterative and incremental manner23. A hybrid approach requires the project manager to understand the context and interdependencies of the process from the team members and then define improvements23. By doing so, the project manager can leverage the expertise and feedback of the team members, who are closest to the work and the customer, and identify the best ways to enhance the quality of the products and the process23. The project manager can use various techniques to understand and improve the process, such as process mapping, value stream mapping, root cause analysis, and continuous improvement123. References:

1: PMBOK® Guide – 4th Edition, Chapter 8: Quality Management

2: A Guide to Hybrid Project Management: Blending Agile and Waterfall

3: How to Do Hybrid Right