PDMA Product Development Professional (NPDP) Certification Exam NPDP Question # 15 Topic 2 Discussion
NPDP Exam Topic 2 Question 15 Discussion:
Question #: 15
Topic #: 2
During new product development, companies ofen use ____ to measure end user satisfaction with a product and to determine whether the company can deliver the total quality product as promised.
Product use testing, also known as user testing, involves evaluating a product by having end users try it out and provide feedback. This method measures user satisfaction and helps determine whether the company can deliver the promised quality and functionality of the product. Reference: Urban, G.L., & Hauser, J.R. (1993). Design and Marketing of New Products. Prentice Hall.
Contribute your Thoughts:
Chosen Answer:
This is a voting comment (?). You can switch to a simple comment. It is better to Upvote an existing comment if you don't have anything to add.
Submit