Porter’s competitive strategies include cost leadership, differentiation, and focus.
A cost leadership strategy emphasizes efficiency, low costs, and economies of scale, which often requires strict standard operating procedures (A).
A differentiation strategy emphasizes unique value, branding, and innovation across a wide market, not necessarily a targeted approach (B).
A focus strategy emphasizes serving a niche market segment, not technological leadership (C).
Creativity and uniqueness are traits aligned with differentiation, not cost leadership (D).
Therefore, the true statement is Option A, reflecting how cost leadership relies on standardized processes to maintain efficiency and reduce costs.
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