When developing a customer satisfaction survey, it is essential to focus on understanding and meeting customer needs. A system for determining customer requirements ensures that the survey aligns with what customers truly value. By systematically gathering information about customer preferences, expectations, and experiences, organizations can create effective surveys that provide valuable insights. While established industry practices, the supplier’s perception of customer needs, and data from field failure reports are relevant considerations, they do not directly address the systematic approach needed to understand and meet customer requirements. Therefore, prioritizing a system for determining customer requirements is crucial for an effective customer satisfaction survey12.