AMA Professional Certified Marketer PCM Question # 140 Topic 5 Discussion

AMA Professional Certified Marketer PCM Question # 140 Topic 5 Discussion

PCM Exam Topic 5 Question 140 Discussion:
Question #: 140
Topic #: 5

Mars Corp. decides to buy new laptops for its managerial employees. Having made the decision, the top managers deliberated and decided that they required a 3GHZ processor and webcam in each laptop. In this scenario, Mars Corp. is currently in the _____ stage of the B2B buying process.


A.

need recognition


B.

product specification


C.

RFP process- Stage 5


D.

proposal analysis


E.

order specification


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