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Pass the Pegasystems Pega Decisioning Consultant PEGACPDC25V1 Questions and answers with CertsForce

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Questions # 1:

U+ Bank has recently defined two contact policies:

1. Suppress a group of credit card offers for 30 days if any credit card offer is rejected three times in any channel in the past 15 days.

2. Suppress the Reward card offer, part of the credit card group, for 7 days if it is rejected twice in any channel in the last 7 days. Paul, an existing U+ Bank customer, no longer sees the Reward card offer. What is the reason that Paul cannot see the offer?

Options:

A.

Paul rejected the Reward card offer once in contact center.


B.

Paul rejected the Reward card offer once on the web channel.


C.

Paul rejected other credit card offers twice on the web channel and once in contact center.


D.

Paul rejected other credit card offers once on the web channel and once in the contact center.


Expert Solution
Questions # 2:

MyCo, a telecom company, wants to send promotional SMSs with data plan offers to their qualified customers. The business intends to use the same action flow template with their target flow pattern for all the data plan actions.

What do you configure to implement this requirement?

Options:

A.

An output template


B.

A dynamic template


C.

A file template


D.

An SMS treatment


Expert Solution
Questions # 3:

U+ Bank observes that some customers receive the same credit card offer multiple times within a short period, which results in dissatisfaction. The bank wants to suppress a specific credit card offer if it has been shown three times within seven days.

What should you configure in the Contact Policy to prevent a specific credit card offer from being shown to a customer more than three times in seven days?

Options:

A.

Set the Tracking Level to Group and the Outcome Type to Impressions.


B.

Set the Tracking Level to Group and the Outcome Type to Clicks.


C.

Set the Tracking Level to Action and the Outcome Type to Impressions.


D.

Set the Tracking Level to Action and the Outcome Type to Clicks.


Expert Solution
Questions # 4:

U+ Bank implemented a customer journey for its customers. The journey consists of three stages. The first stage raises awareness about available products, the second stage presents available offers, and in the last stage, customers can talk to an advisor to get a personalized quote. The bank wants to actively increase offers promotion over time.

What action does the bank need to take to achieve this business requirement?

Options:

A.

Enable increasing stage upweighting for the second stage of the journey.


B.

Upweight the propensity by adding more predictors that fit the target customers and repeat this process over time.


C.

Enable increasing stage upweighting for the first stage of the journey.


D.

Enable constant stage upweighting for the second stage of the journey.


Expert Solution
Questions # 5:

You are a decisioning architect on a next-best-action project and are responsible for designing and implementing decision strategies. Select each component on the leftand drag it to the correct requirement on the right.

Question # 5


Expert Solution
Questions # 6:

U+ Bank, a retail bank, uses the business operations environment to perform its business changes. The bank completes these changes by using revision management features of Pega Customer Decision Hub™ and 1:1 Operations Manager.

Customers see credit card offers based on various engagement policies on the U+ Bank website. The bank wants to update the underlying decision strategy of

an engagement policy condition.

According to best practices, which statement correctly describes the implementation of the change to fulfill this business requirement?

Options:

A.

A next-best-action specialist modifies the decision strategy in Customer Decision Hub.


B.

A next-best-action specialist modifies the decision strategy in 1:1 Operations Manager.


C.

A next-best-action designer modifies the decision strategy in 1:1 Operations Manager.


D.

A next-best-action designer modifies the decision strategy in Customer Decision Hub.


Expert Solution
Questions # 7:

U+ Bank's marketing department wants to use the always-on outbound approach to send promotional emails about credit card offers to qualified customers. As a part of this promotion, the bank wants to identify the starting population by defining a few high-level criteria in a segment.

For each condition below, select which two conditions should be defined in Segment and which three conditions should be defined in Engagement policy as best practice.

Question # 7


Expert Solution
Questions # 8:

U+ Bank, a retail bank, has recently implemented Pega Customer Decision Hub. The bank currently uses an external tool to design email content and a third-party email service provider to send emails to its customers.

As a decisioning architect, how do you recommend the bank implements this requirement?

Options:

A.

Create an external email treatment and use Customer Decision Hub to design the email.


B.

Create an Internal email treatment and use Customer Decision Hub to design the email.


C.

Create an internal email treatment and import the email content HTML.


D.

Create an external email treatment and use an external tool to design the email.


Expert Solution
Questions # 9:

The U+ Bank marketing department wants to leverage the next-best-action capability of Pega Customer Decision Hub™ on its website to promote new offers to each customer.

Place the events in the sequential order.


Expert Solution
Questions # 10:

U+ Bank decides to introduce a credit cards group by leveraging the Next-Best-Action capability of Pega Customer Decision Hub™. The bank wants to present the credit card offers through inbound and outbound channels based on the following criteria:

1. Customers must be above the age of 18 to qualify for credit card offers.

2. The site offers credit cards only if customers do not explicitly opt-out of any direct marketing for credit cards.

3. The Platinum Card, one of the credit card offers, is suitable for customers with debt-to-income ratio < 45.

As a decisioning architect, how do you implement this requirement? In the Answer Area, select the correct engagement policy for each criterion.


Expert Solution
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