A consultant is creating a Churn Prediction model to identify customers who are not likely to renew their contract.
What is the appropriate action to take?
A.
Replace nulls in the Churn Reason filed as ‘No reason given’’,
B.
Exclude active customers (customer who have not churned) from the training dataset since their Churned) from the training dataset since their ChurnReason field are nulls.
C.
For the Churn Reason field, enable the ‘’This variable contains sensitive data’’ box because it may contain sensitive customer behavior.
[Reference: Salesforce Einstein Analytics Data Preparation, ]
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