When controlling product availability across regions or conditions, Salesforce Revenue Cloud offers several rule types, including qualification, disqualification, and recommendation rules. In this case, the product will be available globally except for two countries — so the most efficient approach is to exclude those specific countries using a disqualification rule.

A disqualification rule removes a product from visibility during the selection or discovery process based on specific criteria — such as geography, user role, or quote context. This method allows you to manage exceptions rather than defining complex inclusion logic, thus reducing the total number of rules and maintenance overhead.

Qualification rules are ideal when you need to explicitly include products under specific conditions (e.g., product visible only in certain contexts).

Recommendation rules are not intended for access control but for suggesting complementary products.

Since only two countries need to be restricted, the disqualification rule provides the most scalable and minimal rule configuration.

Exact Extracts from Salesforce Revenue Cloud Documents:

Product Catalog Management Guide – “Product Availability Rules”:“Disqualification rules allow you to restrict product visibility based on context definitions, such as geography or market segment. They are most effective when access is generally open but limited in a few specific cases.”

CPQ Implementation Guide – “Managing Catalog Visibility”:“Use disqualification rules to remove products from visibility under certain conditions, rather than building complex qualification logic.”