For organizations using both Salesforce Service Cloud and B2C Commerce (formerly Demandware), Salesforce provides a specialized, pre-built integrat25ion known as the Salesforce B2C Commerce to Service Cloud Connector. This connector is part of the Salesforce B2C Solution Architecture and is the recommended choice because it offers "out-of-the-box" cross-cloud functionality.

The connector enables several critical business processes for service agents:

Unified Customer Profile: Synchronizes customer data between the two platforms, ensuring agents have the most current contact information.

Order History Visibility: Allows agents to view real-time order data and status from the Commerce system directly within the Service Console.

Service Actions: Enables agents to perform commerce-related tasks, such as "Order on Behalf Of," without leaving the Salesforce interface.

While an architect could build a custom integration using the Commerce REST API (Option A) or MuleSoft (Option C), these approaches require significant development, testing, and long-term maintenance effort. The B2C Connector reduces time-to-market and leverages Salesforce's own engineering to handle complex synchronization logic and API versioning. Recommending the standard connector aligns with the architectural principle of "clicks before code" and ensures that the integration remains supported by Salesforce as both platforms evolve.