Reference module: Creating and understanding decision strategies. In a Prioritize component, the top action can be determined based on the value of _______.
The Prioritize component in Pega Decisioning is used to order actions based on specific criteria.
This component evaluates the importance or priority of different actions to determine which should be executed first.
Understanding Propensity:
Propensity is a prediction of the likelihood that a customer will respond positively to a particular action.
It is a key factor in decision-making processes as it reflects the customer's predicted behavior based on past interactions and other data.
Role of Propensity in Prioritize Component:
The primary function of the Prioritize component is to rank actions.
This ranking is typically based on the propensity value, which is calculated using predictive models.
The action with the highest propensity is considered the top action because it has the highest predicted likelihood of a positive customer response.
Verification from Pega Documentation:
According to Pega's guidelines on creating and understanding decision strategies, propensity is a standard and recommended metric for prioritizing actions within the Prioritize component.
[Reference: Pega-Customer-Decision-Hub-User-Guide-85.pdf, section on understanding decision strategies and the use of propensity in action prioritization., ]
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