Mind-mapping is an ideation tool used in new product development that visually organizes information, ideas, and thoughts. It helps in structuring brainstorming sessions and capturing the flow of ideas in a graphical format, making it easier to identify relationships and generate new insights. Reference: Buzan, T. (2010). The Mind Map Book: Unlock your creativity, boost your memory, change your life. BBC Active.
Contribute your Thoughts:
Chosen Answer:
This is a voting comment (?). You can switch to a simple comment. It is better to Upvote an existing comment if you don't have anything to add.
Submit