The first step in creating an effective long-term mobile application strategy is to identify the business requirements concerning mobile applications. Business requirements are the needs, expectations, and objectives of the business stakeholders and customers for a product or service. Business requirements can help to define the scope, purpose, value, and quality of the mobile applications, as well as to align them with the business strategy and goals12.

By identifying the business requirements concerning mobile applications, the enterprise can understand what the customers want and need from the mobile applications, what problems or pain points they are facing with the current applications, what features or functions they are looking for or missing, what benefits or outcomes they are expecting or measuring, and what preferences or feedback they have for improving the mobile applications12.

Identifying the business requirements concerning mobile applications can also help the enterprise to prioritize and plan the development, testing, and deployment of the mobile applications, by using criteria such as feasibility, suitability, scalability, security, compliance, etc. Identifying the business requirements concerning mobile applications can also help the enterprise to monitor and evaluate the performance and satisfaction of the mobile applications, by using metrics, indicators, and reports12.

Therefore, identifying the business requirements concerning mobile applications is the first step in creating an effective long-term mobile application strategy. This can help the enterprise to deliver mobile applications that meet or exceed the customer expectations and requirements, and that are superior to the legacy browser-based applications. References: Business Requirements: Definition & Best Practices. How to Write a Business Requirements Document: A Comprehensive Guide.