For intelligence to be effectively disseminated and utilized by consumers, it must be presented in a manner that is concise, accurate, easily understandable, and engaging. This involves a careful balance of narrative, numerical data, tables, graphics, and potentially multimedia elements to convey the information clearly and compellingly. The right presentation takes into account the preferences and needs of the intelligence consumers, as well as the context and urgency of the information. By focusing on how the intelligence is presented, the analyst ensures that the content is not only consumed but also actionable, facilitating informed decision-making.