When selecting a tool to create automatically refreshing reports accessible to a broad audience, it's essential to consider features such as user-friendly interfaces, robust data visualization capabilities, and ease of sharing.

Option A:R

Rationale: R is a powerful statistical programming language used for data analysis and visualization. While it offers extensive capabilities, creating interactive, automatically refreshing reports requires additional packages and considerable programming expertise. Moreover, sharing R-based reports with non-technical users can be challenging, as it may necessitate specialized software or environments.

Option B:Excel

Rationale: Microsoft Excel is widely used for data analysis and offers features like pivot tables and basic charting tools. However, setting up automatic data refreshes in Excel can be complex, especially when dealing with large datasets or multiple data sources. Additionally, sharing Excel files across a large organization can lead to version control issues and may not provide the level of interactivity desired.

Option C:Tableau

Rationale: Tableau is a leading data visualization tool designed to create interactive and shareable dashboards. It supports automatic data refreshing and allows users to publish dashboards to Tableau Server or Tableau Online, making them easily accessible to the entire sales organization. Tableau's user-friendly interface enables analysts to develop complex visualizations without extensive programming knowledge.