Interest by retail investors in responsible investing has been growing over time. This trend is driven by increased awareness of ESG issues and the recognition that sustainable investing can align with both personal values and financial goals.

Growth in interest: Surveys and market data consistently show that more retail investors are considering ESG factors in their investment decisions. This trend is supported by the increasing availability of ESG-related investment products and greater transparency from companies regarding their ESG practices.

Drivers: Factors contributing to this growth include heightened awareness of environmental and social issues, the impact of regulatory changes promoting ESG disclosures, and the perception that ESG investing can mitigate risks and uncover opportunities.