Realizing business value often depends on business change enablement—including user training, readiness, and adoption. In AgilePM, the Business Visionary owns the business vision and ensures the evolving solution will deliver the expected benefits in operational use. They coordinate with Business Ambassadors and other stakeholders to prepare the organization (e.g., training, process updates) so that increments translate into realized value. While a Project Manager may help plan logistics and the Scrum Master facilitates the team, accountability for ensuring the business side is prepared to exploit the product sits with the Business Visionary. The Business Sponsor owns investment and justification; they may support funding for training, but the Visionary leads aligning solution capabilities with people and practice changes needed for benefit realization.
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