AMA Professional Certified Marketer PCM Question # 101 Topic 1 Discussion

AMA Professional Certified Marketer PCM Question # 101 Topic 1 Discussion

PCM Exam Topic 1 Question 101 Discussion:
Question #: 101
Topic #: 1

Fly, a manufacturer of indoor and outdoor heaters, has production facilities that are not running at their full capacity because of piled up inventory. Fly offers a discount to retailers who purchase heaters while the weather is still warm, because the cold months are still at least three months away. Based on historical sales data, Digimart, a retailer, picks up 200 heaters from Fly at a discount of 30% on the usual price. This scenario is an example of a(n) _____.


A.

noncumulative quantity discount


B.

quantity discount


C.

slotting allowance


D.

cash discount


E.

seasonal discount


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