Pass the SAP SAP Certified Technology Associate C_C4H260_01 Questions and answers with CertsForce

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Viewing questions 11-20 out of questions
Questions # 11:

When importing actual data from SAP ERP, where is the data associated to the campaign shown?

Options:

A.

Content area


B.

Spend area


C.

Collaboration area


D.

Performance area


Expert Solution
Questions # 12:

In your SAP Marketing Cloud system, the e-mail address is configured as "shareable". Hence, more than one customer can have the same email address. For each e-mail address you want to send out a newsletter only once. Where would you assign the retention period when using the random operation?

Options:

A.

Target group configurationSettings for individual segmentation objects


B.

Target group configurationDefault segmentation objects for individual member types


C.

Target group configurationMapping of segmentation object keys to member components


D.

Target group configurationGeneral settings


Expert Solution
Questions # 13:

Your customer wants to send a discount to every consumer as soon as they install their mobile app. Which of the following are the correct campaign types to use? Note: There are 2 correct answers to this question.

Options:

A.

Facebook


B.

Mobile Campaign


C.

Paid search


D.

Trigger-based


Expert Solution
Questions # 14:

Your customer is running trigger-based campaigns based on event registrations, and needs to change the content and target group within the campaign. What are the correct steps to execute?

Options:

A.

Pause existing campaign and resume existing campaign


B.

Stop existing campaign and create a new campaign


C.

Stop existing campaign and create a campaign template


D.

Pause existing campaign and create a new campaign


Expert Solution
Questions # 15:

Which of the following are communication prerequisites for integrating SAP Marketing Cloud with public APIs? Note: There are 3 correct answers to this question.

Options:

A.

Assign a communication system to the communication scenario.


B.

Assign communication users to the communication system.


C.

Create a communication system.


D.

Activate the scenario to enable communication.


E.

Create a communication arrangement.


Expert Solution
Questions # 16:

From which systems can you perform initial and delta loads of customers, contacts, and consumers into SAP Marketing Cloud?

Options:

A.

SAP ERP 6.0 or higher


B.

SAP Supplier Relationship Management


C.

SAP Customer Relationship Management


D.

SAP Solution Manager


E.

SAP Cloud for Customer


Expert Solution
Questions # 17:

You want to create a custom business object and there are three options to load data into it. What UI can you use to show the custom business object's data fields?

Options:

A.

Contact profile


B.

Corporate account list


C.

Contact list


D.

Segmentation models


Expert Solution
Questions # 18:

According to SAP best practice, what should you do before and while deciding the data sources for your SAP Marketing Cloud solution? Note: There are 3 correct answers to this question.

Options:

A.

Define marketing approvals.


B.

Decide which APIs will be used and when.


C.

Define the campaign templates


D.

Define origins and a matching strategy.


E.

Draw an overview picture of your system landscape.


Expert Solution
Questions # 19:

When the system processes imported contact data and uses it to build best records and enrich contacts, it normally uses a matching origin ID or an identification-relevant ID. Which parameters can be combined to match the datasets if these are not available?

Options:

A.

Additional ID and the contact's address


B.

Additional ID and the contact's full name


C.

Shareable ID and the contact's full name


D.

Shareable ID and Additional ID


Expert Solution
Questions # 20:

You want to create a predictive key performance indicator (KPI) that determines the buying propensity for a specific product. Which data is essential for creating these types of predictive models? Note: There are 2 correct answers to this question.

Options:

A.

Items of interest


B.

Product categories


C.

Sales order interactions


D.

Product master data


Expert Solution
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