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  5. Salesforce Customer Data Platform (CDP) Exam (SP25) Questions and Answers

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Questions # 1:

What are 2 options to stop a segment from publishing?

Options:
A.

Disable

B.

Skip

C.

Unpublish

D.

Delete

Expert Solution
Questions # 2:

What configuration step has to be completed before marketing cloud activation?

Options:
A.

Assign Salesforce CDP activation permission set to the user

B.

Enable segment publishing to marketing cloud

C.

Allow audience creation from CDP in marketing cloud

D.

Selects business units for activation

Expert Solution
Questions # 3:

Which authentication type is supported for Cloud File Storage activation target?

Options:
A.

Using encrypted username and password

B.

Using access and secret keys

C.

Usingprivate key certificate

D.

Using JWT token

Expert Solution
Questions # 4:

What role in a company was Salesforce CDP designed for?

Options:
A.

Developer

B.

Marketer

C.

Salesperson

D.

Data Analyst

Expert Solution
Questions # 5:

Whatpermission setting should an admin check if the custom CRM object is not accessible from CDP?

Options:
A.

Create object permission enabled in CDP org

B.

Read object permission enabled in Source CRM Org

C.

Modify all object permission enabled in CDP org

D.

View Allobject permission enabled in Source CRM org

Expert Solution
Questions # 6:

A retail customer wants to bring customer data from different source and wants to take advantages of identity resolution so that it can be used in segmentation whichobject should be used for activation member?

Options:
A.

Subscriber

B.

Unified Individual

C.

Contact

D.

Individual

Expert Solution
Questions # 7:

Which data type is collected by a company that does not have any direct relationship with

the customer?

Options:
A.

Partner data

B.

First party data

C.

Second party data

D.

Third party data

Expert Solution
Questions # 8:

What is customizable in Salesforce CDP canonical model?

Options:
A.

Objects

B.

Objects &Fields

C.

Fields

D.

Objects, Fields & relationships

Expert Solution
Questions # 9:

Which two features are impacted by the Time zone setting in CDP instance?[Corrected]

Options:
A.

Ingestion Schedule

B.

Activation Schedule

C.

Identity Resolution publish schedule

D.

Segmentation schedule

Expert Solution
Questions # 10:

Salesforce CDP creates automations in SFMC automation studio to supportdata

ingestion. Under which all these automations be created?

Options:
A.

All business unites (BUs) in the Account used for sending

B.

All selected business unites (BUs) during mapping

C.

Top-level (ENT) business unit only

D.

All business units (BUs) in the Accountincluding Top-Level (ENT) business unit

Expert Solution
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