Recruitment Marketing (RMK) focuses on proactive talent attraction:
Option A (The strategies an organization uses to find, attract, engage, and nurture talent before they apply): Correct. RMK is about building a talent pipeline pre-application.
SAP Documentation Excerpt: From the Recruiting Marketing Guide: “Recruitment Marketing encompasses strategies to find, attract, engage, and nurture talent before they apply, leveraging tools like Career Site Builder and job distribution.”
Option C (The practice of promoting the value of an employer's brand): Correct. Employer branding is a core RMK component.
SAP Documentation Excerpt: From the Recruiting Marketing Guide: “A key aspect of Recruitment Marketing is promoting the employer’s brand value to attract top talent, enhancing the organization’s appeal.”
Option B: Incorrect. This describes talent pool management, not RMK.
Chosen Answer:
This is a voting comment (?). You can switch to a simple comment. It is better to Upvote an existing comment if you don't have anything to add.
Submit