Step 1: Customizing Email Content in SAP EmarsysSAP Emarsys Customer Engagement offers tools to tailor email content based on contact attributes, such as gender.
Personalization Rules (B):
Create dynamic content rules to adjust email components based on recipient attributes.
Emarsys Scripting Language (C):
Use scripting to add complex logic and conditions for content customization.
Manage Optional Content (D):
Include optional content blocks that display based on predefined conditions, such as gender.
Step 2: Correct Tools
SAP Help Portal: Content personalization in SAP Emarsys.
SAP Learning Hub: Email campaign customization tutorials.
References
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