Correct Order of Implementation:
Create a change request
Define action details and engagement policies
Rank the change request
Perform persona testing
Approve the change request
Complete and deploy the revision
Step by Step Comprehensive Detailed Explanation with References:
[Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Launching a revision change request", pg. 512], Define action details and engagement policies:, After creating the change request, the next step is to define the details of the new action (offer) and set up the engagement policies. This includes specifying the conditions under which the offer will be shown to customers., Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Managing actions", pg. 215], Rank the change request:, Once the action details and engagement policies are defined, the change request needs to be ranked. This step involves prioritizing the request based on its importance and impact., Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Ranking change requests", pg. 517], Perform persona testing:, Before the change request can be approved, persona testing is performed to ensure that the new offer works as intended and meets the required criteria. This testing helps validate the effectiveness and relevance of the offer., Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Testing Next-Best-Action configuration with persona testing", pg. 537], Approve the change request:, After successful testing, the change request needs to be approved. This approval process typically involves review and sign-off by stakeholders or decision-makers., Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Approving and Rejecting Campaigns", pg. 550], Complete and deploy the revision:, Finally, the approved change request is completed and deployed. This involves implementing the changes in the live environment so that the new offer becomes available to customers., Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Deploying revisions", pg. 555], By following this sequence, U+ Bank ensures that the new credit card offer is introduced in an organized and efficient manner, minimizing the risk of errors and ensuring that the offer is properly tested and approved before going live., , ]
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