The third step in the GIMI Breakthrough Innovation Method , known as Oblique Examination , focuses on deconstructing a current business model or value proposition. This involves breaking down the business elements and thoroughly analyzing each underlying assumption. By deconstructing the model, the team can identify potential flaws, limitations, and opportunities for improvement. After deconstruction, the next step is to reconstruct the model, which means rebuilding it in a completely new way based on the insights gained from the examination. This step is essential for challenging existing frameworks, generating innovative solutions, and creating a more effective business model or proposition. It is not just about making incremental changes but about rethinking and redesigning the model from the ground up. This approach aligns with the Innovation Professional (CInP) curriculum, which emphasizes the need to critically assess and reimagine business strategies to unlock breakthrough innovation.