Facebook Certified media buying professional 410-101 Question # 25 Topic 3 Discussion

Facebook Certified media buying professional 410-101 Question # 25 Topic 3 Discussion

410-101 Exam Topic 3 Question 25 Discussion:
Question #: 25
Topic #: 3

A customer has requested you to target high-end market for his new apparel store. He is opening in two months and would like to build awareness to teens.

You've done your research and came up with two core/saved audiences:

Audience #1

- Age below 20 years

- Interest: fashion and 3 specific high-end fashion brands

- Education: Master Degree Completion and College Completion

Audience #2

- Age below 20 years

- Interest: fashion and 2 specific high-end fashion brands

- Education: College Completion

However, when you go to the audience overlap tool, you realize that there is an overlap of 99% with both audiences.

What are some actions you can do to fix the audience overlap?

Select two options that apply.

Choose ALL answers that apply.


A.

Delete Audience #2 and run ads on Audience #1.


B.

Change Audience #1 interests to something different that still appeals to apparel.


C.

Merge both audiences and run the campaign only on one audience.


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