According to the result from ROBOTIC OPERATING MODEL - SS&C Blue Prism, one of the key success factors for RPA is to drive cultural adoption of the digital workforce across the organization. This can be achieved by building relationships with business areas by asking what they can do for them, and ensuring that the RPA vision and brand support that of the organization’s vision and branding. Making automation mandatory or building a unique brand within the organization may create resistance or confusion among the stakeholders. References: ROBOTIC OPERATING MODEL - SS&C Blue Prism