Change sponsors are typically high-level leaders within an organization who recognize the need for change and are responsible for promoting and supporting the change initiative. They provide the necessary resources, align the change with the organization's strategic goals, and help to overcome resistance to change by communicating its benefits. Their role is crucial in ensuring the success of change management efforts as they legitimize the change and motivate others within the organization to embrace it.References:
Kotter, John P. "Leading Change." Harvard Business Review Press, 1996.
Hiatt, Jeff. "ADKAR: A Model for Change in Business, Government and Our Community." Prosci Learning Center Publications, 2006.
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