APBM Certified Business Manager CBM Question # 12 Topic 2 Discussion

APBM Certified Business Manager CBM Question # 12 Topic 2 Discussion

CBM Exam Topic 2 Question 12 Discussion:
Question #: 12
Topic #: 2

What come in a variety of forms and are offered to retailers simply for purchasing the manufacturer’s brand or for performing activities in support of the manufacturer’s brand?


A.

Trade allowances


B.

Power transfers


C.

Sales promotions


D.

Reward structures


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