The performance issue occurs because reporting queries compete with production traffic on the same primary database instance. The best-practice AWS solution is to offload read-heavy workloads to a separate database endpoint.

Option C adds an Amazon RDS read replica, which asynchronously replicates data from the primary instance. By redirecting reporting queries to the replica endpoint, the primary database can focus on transactional workloads, significantly improving application performance and customer experience.

Read replicas are specifically designed for this use case: scaling read capacity and isolating reporting or analytics queries. This solution requires minimal changes to the reporting job (endpoint update only) and avoids overprovisioning the primary database.

Option A (RDS Proxy) improves connection management but does not reduce query load or isolate reporting traffic. Option B is invalid because Multi-AZ does not scale reads and is not configurable across three AZs for a single instance. Option D increases instance size but does not address the underlying contention between workloads and increases cost unnecessarily.

Therefore, C is the most efficient and scalable solution to minimize reporting impact while maintaining high performance and availability.