Pass the Marketo Marketo Certified Expert MCE Questions and answers with CertsForce

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Questions # 21:

A marketing and sales organization agrees on a service level agreement for prospects who request demos through Marketo landing pages. The marketing department is tasked with building a Smart Campaign that sends an immediate auto-reply email to the prospect, and 30 minutes afterwards, sends an email notification to the lead owner.

What is the correct order in the Smart Campaign flow setup?

Options:

A.

Send Alert > Wait 30 Minutes > Send Email


B.

Send Email > Wait 30 Minutes > Send Alert


C.

Send Alert > Wait 30 Minutes > Send Alert


D.

Send Email > Wait 30 Minutes > Send Email


Questions # 22:

What is a reason to include a text version with an HTML one when sending an email?

Options:

A.

Including a text version makes it more likely for people to click.


B.

Text emails have higher delivery rates than HTML.


C.

Text emails offer a better user experience than HTML.


D.

Some email clients can only receive text emails.


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