The design options that are available when you create a new story are optimized and classic. Optimized design option allows users to create stories using an intuitive and simplified interface, with fewer options and more automation. Classic design option allows users to create stories using a full-featured and flexible interface, with more options and more control. CSS and style are not design options when you create a new story; they are concepts related to web development and formatting. Verified References: [SAP Analytics Cloud - Story Design Options]