Within the SAP Customer Data Platform, CX flows are designed to be triggered by specific events that signify a change or an action related to a customer or group. The supported triggers for CX flows include:
Event occurrence: This trigger is activated when a specific event is ingested into the platform, indicating an action or change has occurred.
Customer or group update: This trigger responds to any updates made to customer or group attributes within the platform.
Segment membership: This trigger is based on the inclusion or exclusion of a customer or group within a particular segment, reflecting their changing status or behavior.
These triggers enable the SAP Customer Data Platform to react in real-time to changes in customer data, allowing businesses to deliver personalized experiences at crucial moments in the customer journey.
References = The details provided here are consistent with the information available in the SAP Customer Data Platform documentation, which outlines the various triggers that can initiate CX flows123.
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