Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Marketing-Cloud-Account-Engagement-Consultant Question # 43 Topic 5 Discussion

Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Marketing-Cloud-Account-Engagement-Consultant Question # 43 Topic 5 Discussion

Marketing-Cloud-Account-Engagement-Consultant Exam Topic 5 Question 43 Discussion:
Question #: 43
Topic #: 5

LenoxSoft's web developer told the marketing team that the company website already has a Google Analytics tracking code in place, so the Marketing Cloud Account Engagement tracking code is unnecessary.

Which two benefits of installing the Marketing Cloud Account Engagement tracking code should be considered?

Choose 2 answers


A.

Associate visitor activity to a prospect on form submission.


B.

Track the prospect's click path through the website's content.


C.

Capture complete demographic information about an anonymous visitor.


D.

Trigger page actions to occur when a prospect visits a certain URL.


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