A buy-sell agreement funded with life insurance is specifically designed to facilitate an orderly transfer of a deceased business owner ' s ownership interest and thereby promote business continuity. The owners establish an agreement defining what will happen to an owner ' s interest following death, and life insurance supplies the liquidity needed to purchase that interest from the deceased owner ' s estate or beneficiaries.

In a cross-purchase arrangement, individual owners generally insure one another and use the proceeds to purchase the deceased owner ' s interest. In an entity-purchase arrangement, the business owns the policies and purchases the deceased owner ' s interest. In either structure, life insurance funding helps prevent ownership from passing unintentionally to heirs who may have no involvement in the business and reduces the need for surviving owners to raise substantial cash immediately after death.

Key employee insurance instead protects the business against economic loss caused by the death of an important employee; it does not itself establish transfer of ownership. Executive bonus and deferred-compensation arrangements are employee-benefit or compensation techniques rather than business-succession mechanisms.

Study Guide Reference: Life Insurance Basics — business uses of life insurance; buy-sell agreements; business continuation; key-person insurance.