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IIBA Certification in Business Data Analytics (IIBA - CBDA) CBDA Question # 31 Topic 4 Discussion

IIBA Certification in Business Data Analytics (IIBA - CBDA) CBDA Question # 31 Topic 4 Discussion

CBDA Exam Topic 4 Question 31 Discussion:
Question #: 31
Topic #: 4

An organization's customers are categorized based on the amount of purchases completed over the last 12 months. The analytics team would like to ensure the accuracy of their survey results and decide to randomly select 500 customers to participate in a survey from this large pool of customers. This is an example of:


A.

Stratified sampling


B.

Quota sampling


C.

Purposive sampling


D.

Snowball sampling


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