The merchant needs to create a new website, and is need modify a template the third party vendor's, because the customer is different. The file is found in a module here: app/code/Vendor/Module
Keep it simple in your mind!
A.
Create another layout for the new website and configure new file.phtml.
The best way to customize a template file from a third-party module is to create a new theme that inherits from the parent theme and override the template file in the app/design/frontend/Custom/Theme/Vendor_Module/templates directory. This way, the customization is isolated from the original module and can be applied to a specific website or store view. Creating another layout file or a new module would not be as simple or flexible as creating a new theme. References: Frontend development guide, [Create a theme], [Theme inheritance]
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